Aravind Babu

Email Marketing Specialist

Welcome to my professional adventure.

About Me

I’m a results-driven Email Marketing Specialist with 2 years of experience in planning, executing, and optimizing email campaigns. I’m proficient in both HubSpot and Salesforce Marketing Cloud (SFMC), with hands-on experience in automation, segmentation, and performance analysis.

I’ve successfully managed multiple campaigns that improved open rates by up to 30% and increased click-through rates through A/B testing and dynamic content strategies. My strengths lie in understanding customer behavior, building personalized journeys, and driving measurable ROI. I stand out for combining creativity with data to deliver campaigns that not only look good—but perform even better.

Services

Tools I Use

HubSpot, Salesforce Marketing Cloud, Mailchimp, Google Analytics, Canva, Notion, Litmus

Projects

Welcome Email Series (SFMC)

Engaged new subscribers with dynamic content and time-based triggers.

Results: 38% Open Rate, 5.9% CTR, ₹1.25L revenue

Product Launch Campaign (HubSpot)

Announced new feature rollout with segmented email lists and A/B tested CTAs.

Results: 30% Open Rate, 6.5% CTR

Contact Me

Email: aravind7krish@gmail.com

LinkedIn: linkedin.com/in/aravindkrish